Cadillac F1 launch 2026 livery

By Teagan Crump

The newest team on the Formula One grid, Cadillac, revealed their livery during an advertisement for the NFL Super Bowl game.

The livery features a 50% black and 50% white colour scheme with a gradient that features elements of Cadillac's logo.

CEO of Cadillac F1, Dan Towriss said:

“This livery represents far more than a paint scheme; it represents who we are and what we bring to Formula 1.

Every detail is intentional: bold, modern, and unmistakably American, while respecting the heritage and precision that define this sport. Choosing to reveal our first race livery during the Super Bowl and in the heart of Times Square is a way to introduce our identity to the world at the intersection of performance, culture, and entertainment, and to connect with fans in places far beyond the paddock.’’

Mark Reuss, President of General Motors added:

“Unveiling our official race livery is a huge milestone in a journey that started years ago — earning our place on the grid, assembling a world‑class team, and developing a race car worthy of Formula 1. The momentum is building toward Melbourne and our Grand Prix debut. For GM, this race car showcases the American innovation, spirit, and pride we want to bring to the global stage of F1.”

Graeme Lowdon, Team Principal of Cadillac stated:

“I’m incredibly proud to reveal the colors of our 2026 Formula 1 challenger. We are a team built on bold ambition and leadership in innovation, values which we exhibited today by tapping into one of the most culturally significant sporting events in the world in a manner that has never been done by a Formula 1 team before.”

Valtteri Bottas stated:

“We still have lots of problems to solve, and a bit of a mountain to climb, but we are getting there step by step,” the Finn explained. “Each run we’re getting better and more together as a team. Each run we are solving issues and going forward, so that’s good.”

Sergio Pérez also said:

“We got a lot of running, a lot of information. Still finding a few issues out there, which is great – it was all about that today. I think we are improving pretty much every run.

"We’re obviously starting to explore the car, the set-up, directions we want to be taking, so I think it’s starting well.”

Cadillac's new livery will be making its official debut at the Bahrain pre-season test from February 11th until 13th and February 18th until 20th.

All images: Cadillac F1 Team